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An RFID Revolution is Underway
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Radio frequency identification, or RFID, promises to dramatically change the way information is collected and managed.
With RFID technology, information is electronically embedded into a intelligent or "smart" label for use in logistics, security, health care, access control, product safety, ownership verification and other applications.
As both a materials supplier and a high-volume converter of specialized labels, Avery Dennison is able to manufacture every component of an RFID label, except the microchip itself, uniquely positioning the Company to be at the forefront of the RFID revolution.
|  |  What is RFID?
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 | | Implementing RFID
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 | | Value of RFID
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 | | RFID in action
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 |  Market trends
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 | | An emerging intelligent label technology
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 | | RFID today
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 |  Why Avery Dennison
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 | | Products & services
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 | | Selecting RFID labels
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 |  Action guideline
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 |  RFID in action
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 |  White papers
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 |  Contacts & references
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An Emerging Intelligent Label Technology
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| The barriers to RFID are falling. Retailers, industrial, and government agencies are incorporating the use of RFID technology into their supply chains and encouraging their suppliers to do so as well. Industry consortiums are converging on standard technologies and protocols to ensure compatibility and limit adoption costs. | |
Avery Dennison is in the forefront of the industry devising new, more efficient, RF manufacturing processes and RFID label designs that will not only enable the market to produce the high volume required at affordable costs, but also ensure label success in a variety of environments.
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 |  |   | White papers |
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RFID today
More and more major retailers around the world are adopting RFID and asking their suppliers to ship RFID labeled cartons and pallets for the purpose of supply chain efficiency. Users will be able to find, track, secure and count items faster and more accurately without having to find a barcode to scan.
In addition to merely complying with retailer mandates, some manufacturers are volunteering to implement RFID for their own internal benefit. These benefits include:
ü Increasing revenue by reducing out-of-stocks ("Is it in the back room or is it on the store shelf?")
ü Creating a competitive advantage by superior supply chain management
ü Generating a knowledge base for future roll-out of RFID throughout the manufacturer’s customer base
A variety of products currently being shipped means that at present, no reader can read all the RFID labels in the supply chain. In near term, there will be a need for upgradeable hardware. Using equipment compliant with open standards is the best defense against technology becoming obsolete.
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 |  |   | RFID in Action
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